Land Rover Explore
01 –
The brief
The Land Rover Explore is a mobile phone for weekend adventures: packed full of features for those who love the outdoors. Our brief was to create content that
inspired – videos that would launch the phone across a number of different markets and generate online interest quickly.
02 –
Our approach
We worked with four contributors in the key markets around the globe – UK, Greece, Switzerland and Slovenia. The contributors were people who embodied this spirit of adventure – people whose stories were inspiring and motivating.
The content was drip-fed across social media and in the different markets creating high engagement across all platforms.
03 –
Results
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04 –
What we do
Work
Client
M&G
Client
Canon
Client
M&G Investments